Phil Schiller App Store Is More Democratic Than Traditional Retail Passbook Is Not A Direct Payment Service

In a recent story about growing concerns among app developers who want better ways to promote their apps in the App Store, The Wall Street Journal published quotes from an interview with Apple’s Vice President for Worldwide Marketing Phil Schiller about the “tremendous amount” of work Apple does to help new apps get discovered. Schiller also talked about how things will improve with the redesigned App Store, Facebook integration, and new user tracking tools for developers in iOS 6:

Speaking about Apple’s new Passbook app, Schiller told The Wall Street Journal that it has no plans to make it a “direct payment product, for now”:

Schiller also defended the methods Apple currently uses to promote apps in the App Store:

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